What's new

New in Profound

Stay current on updates and feature releases

May 27, 2026
May 26, 2026

Automatically source third-party mentions with Noble nodes in Profound Agents

85% of AI citations come from third-party sources. Noble automates that outreach so your brand gets mentioned without the manual work.

With Profound’s integration with Noble, you can build an Agent to find high-visibility citations in your category, filter for ones where your brand’s missing, then pass those domains to Noble via the Export to Noble node. Each domain carries the originating prompt and AI platform for context. Noble handles publisher outreach, content drafting, negotiation, and payment. You review and accept offers in your Noble dashboard.

To connect: Settings → Integrations → Noble → Connect account. Once linked, Noble appears as a node inside Profound Agents.

May 18, 2026

Manage multiple clients in Profound with Agency Mode

Agency Mode is custom-built for agencies and consultancies to manage several client instances of Profound from one place.

Pitch Workspaces are short-term Profound instances meant for rapidly spinning up data-backed pitches for business development. To create one, simply enter basic details about the client you’re pitching, and Profound auto-generates relevant prompts. When you win a prospect, you can promote their pitch workspace into a full Client Workspace.

Client Workspaces are long-term and built for active accounts. Work in one workspace never touches another, which keeps risk low as your client base grows.

May 12, 2026

Build Agents just by describing your workflow with Agent Assistant

With Agent Assistant, you can build Profound Agents using natural language via text or speech. Describe the workflow you’d like to automate and the Assistant builds an Agent to automate it. You can even troubleshoot errors using Assistant, so you’re never stuck manually stitching nodes together.

Start from a template or an empty agent, and the assistant walks you through each step. The only limitation with Agent Assistant is your imagination.

May 7, 2026

Understand which prompts are worth tracking with Prompt Research Reports

Prompt Research Reports surface the prompts worth tracking based on what real people are actually asking AI. Profound's Prompt Volumes contain 1.9 billion real user prompts, ranked and clustered by our proprietary models. So when you enter a topic or seed term, you receive prioritized prompts that reflect genuine demand across ChatGPT, Gemini, Claude, and more.

These prompts come from observed behavior rather than keyword guesses, so your AEO work starts on solid ground. A content lead can validate a new prompt set before turning on tracking. A category manager can spot trending questions and shape next quarter's content plan around them.

April 30, 2026

Chat directly with Profound to build reports and Agents

Profound can now answer questions about your AI Search data, and even build Agents. Ask a question and it pulls from your live visibility, citation, and sentiment data, without filtering dashboards or building a report.

Ask Profound to build a report explaining why your visibility in ChatGPT rose last week, or which competitors gained share of voice this month and why. Or, ask it to build an Agent that finds the most-cited publications in your category and performs automated outreach to get mentions on your behalf.

March 26, 2026

Run thousands of Agents at once with Sheets

Profound Sheets lets you run Agents in bulk, with each row being a separate Agent run with its own context. You build a Sheet, fill the rows with whatever you want to process such as pages, topics, or queries, and set up the columns as either data inputs or Agents that run against every row. Profound then processes all the rows at the same time, so a job that would have taken a marketing team weeks finishes in minutes, with an output that can drop straight into your CMS.

With Sheets, you can refresh two hundred stale blog posts at once, localize a full content library across several markets simultaneously, or run a competitive gap analysis across every product page instantly.