Marketing Engineering Hackathon: San Francisco
A new discipline emerges
This past April, Profound introduced Marketing Engineering to the world. Since then, companies like Google have already hired their first Marketing Engineers. Our inaugural hackathon in NYC this June was 5x oversubscribed and brimming with talent. Now, a whole community is thriving.
For the second iteration and our first in San Francisco, this hackathon will push the limits of this new discipline and ask: how do you build systems and agents that let one marketer produce the work of a hundred?
Your challenge
Find a marketing process that's inhuman in scope or scale, and ship a system or agent that runs it.
The Hackathon problem statement will be announced during the Kickoff session.
House rules
Open platform
Build with whatever platform or tool you want. Everyone gets a Profound instance, but using it is optional
Solo building, and no pre-builds
No teams and you must build on the day. The thesis is that one Marketing Engineer can 10x the productivity of an entire marketing team.
Judged by demo
Builders pitch their projects to judges through two rounds of a 4-minute demo format.
Agenda of the day
- Saturday, October 3, 2026
- 9:00 AM to 10:00 PM PDT
- Profound, San Francisco
Badges, coffee, pastries. Get settled in.
A quick welcome, and the problem statement is revealed.
Heads down. Everything you demo gets built today, no pre-builds.
No break in building. Food shows up next to your laptop.
Judges walk around to ask questions and get a sense of what's being built.
Submit your demo for judging. The first round of demos begins.
The top demos from the first round are judged on stage in front of everyone.
Both the Best Agent Overall and Best Profound-native Agent receive $10,000 cash and $10,000 in Profound Agent credits.
Stay for drinks, food, and music to celebrate a successful hackathon.
Judges
A panel of leaders hiring Marketing Engineers at top companies
Coming soon
$10,000 in cash, $10,000 in Profound Agent credits, and an interview offer at Profound.
$10,000 in cash, $10,000 in Profound Agent credits, and an interview offer at Profound.
Additional prizes revealed as we get closer to the date.
Frequently Asked Questions
We're seeking aspiring and practicing Marketing Engineers. You're building with agents, experimenting daily to solve real marketing challenges and opportunities, and you have proof of your expertise to show us.
No. Every builder gets a Profound instance, but you can ship with whatever stack you want: Cursor, Claude Code, Python, n8n, Replit, your own framework. We keep the playing field clean by giving the Best Profound-native Agent its own prize.
From 10 AM to 6 PM PT. You must submit your demo for judging at 6 PM PT, and your workflow must be built on the day of the hackathon, no pre-builds.
No teams. The thesis is that one marketing engineer can 10x the productivity of an entire marketing team.
Applications close on at 11:59 pm ET on September 20. Selected builders will hear from us the week of September 21.
Nothing. Just bring your laptop, your taste, and the willingness to ship something memorable.
No.
No, this is an in-person hackathon.
See you on October 3
Applications closed on September 25. Follow along for the announcements.